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Fashion Marketing and Forecasting

A guide to library resources for fashion marketing students and fashion designers interested in the business side of fashion.


Fashion Marketing Books can be found at multiple New School libraries

  • GT (Costume History) and TT (Fashion Design) are located at the University Center Library.
  • HD and HF (Fashion Business) are located at the List Center Library.

Search BobCat to locate specific books and to find call numbers for browsing.  For general borrowing guidelines, see

Advertising HF 5811-5839
Fashion Industry      HD 9940, TT 496
Marketing HF 5415
Merchandising HF 5845
Retailing HD 5429-5465


These books can't be borrowed but are helpful sources of information, including statistics.